THE ZOO fragrances compose a menagerie of vivid colors and personalities like exciting creatures in a zoo. They require feeding with a large palette of ingredients sourced around the world. They are composed by Christophe Laudamiel, one of the most genius inventors of new perfume structures who has been revolutionizing the perfume industry for many years. With each of his fragrances, you will enjoy a set of dreams, twists and fun.
Christophe Laudamiel, master perfumer and founder of The Zoo
The avant-garde labels that embellish the bottles are designed with unique features. At THE ZOO, they believe that their expertise shows through heightened information and transparency.
The labels are designed by a Rhode Island School of Design graduate. The adhesive paper is sent for color printing of the pop graphics. The printed reams are then driven to W.E. Jackson & Company, also located in Rhode Island, for metallic foil stamping of the THE ZOO cage and logo. This step uses a traditional one-at-a-time press with each label being individually stamped. The final step involves the trimming of the excess paper before the labels are ushered to New York City to be applied by hand on the bottles.
The batch code on each bottle is unique to that bottle. We encourage people to keep track of this number to discover bottle stories and history. Bottles are shipped in a reusable black pouch made of natural wool woven in Michigan.